Full-service brand and digital design for a luxury stone and tile company with a national showroom footprint.
Material
Stone + Tile
▴ DELIVERABLES
BRAND IDENTITY + STYLEGUIDE
WIREFRAMES + WEBSITE CONCEPTING
EMAIL CAMPAIGN DESIGN
SOCIAL MEDIA DESIGN
PRINT MEDIA DESIGN
▴ PROJECT OVERVIEW
Material Bespoke Stone + Tile is a luxury stone and tile company with a national showroom footprint spanning Atlanta, Austin, Chicago, Costa Mesa, Dallas, and Denver. Digital Retail Partners was brought on to serve as their dedicated creative partner, and as the lead designer on the account I played a key role in both the initial brand development and ongoing design across digital and print channels.
▴ PROJECT ROLE
DRP partnered with Material to develop a cohesive visual identity and brand system - spanning logo design, brand guidelines, and a consistent design language applied across all customer touchpoints.
I executed ongoing creative across digital and print channels including social media content, website wireframes, and print collateral - maintaining the refined, editorial aesthetic central to the Material brand.
I served as the dedicated resource for all email marketing campaigns, ensuring every send was on-brand and effectively conveyed product launches, seasonal promotions, and editorial content.
▴ BRANDING + EMAIL & WEB